adam garlinger brand identity logo design ABS Dog Training
ABS Dog Training Company Identity
ABS Dog Training is a central New Jersey startup that specializes in dog health, wellness, care and training services. Adam Garlinger Illustration + Design developed an identity that would empower the Company stand out and communicate their message in a competitive market. The project included the development of the identity system; a primary logo, alternate mark, wordmark, graphic system and lockup., applied to stationery, promotion and event signage. Click or Scroll Down to View Project

abs dog training logo identity by adam garlinger
Primary Logo Identity
The logo incorporates the letter A with a dog paw visual element to create a memorable identity.
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Project Overview
The developed identity and suite of graphical lockups provides flexibility, options, and enable the Company to stay within brand when using the developed identity and system in marketing, promotion, events and initiatives.
adam garlinger statement graphic
dog training logo design and development
Company Identity / Logo Development
Incorporates the letter A with a paw print to create a unique identity that the audience would quickly associate with the Company.
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ABS dog training graphic lockup by adam garlinger
Company Wordmark
The created wordmark incorporates the created tagline.
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ABS dog training graphic lockup by adam garlinger
Graphical Lockup
Developed visual components for usage in stationery, display, signage and vehicle display.
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ABS dog training graphic lockup by adam garlinger
Additional Graphic Displays
A suite of lockups and visual displays were created for use in promotional, signage, display, advertising and marketing.
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Project Summary
In a crowded market with heavy competition, a compelling identity will deliver that needed first impression and lead to calls.

A compelling identity empowers the business to compete in a saturated market where established companies and brands have shelf space and a brand loyal audience.

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Located on the Delaware River in historic Titusville New Jersey, Adam Garlinger Illustration + Design is a multi-disciplinary design agency that creates communication solutions that incorporates identity, message and design., developed through architecture, strategy and a defined approach, applied through print, web and social media. Communication solutions that deliver that needed first impression, accelerate response and transform opportunity into business. Design solutions by Adam Garlinger Illustration + Design, Titusville New Jersey, 908.581.3393
908.581.3393 /
Capabilities & Services
Solutions through a full-suite of integrated services that include: business-to-brand architecture, brand development, identity systems and visual language, logo design and corporate identity, integrated direct mail and advertising, business development, consulting services, responsive website design and the development of a web presence that integrates approach with strategy and services. Adam Garlinger Illustration + Design, the approach, strategy, message and design that delivers that needed first impression and delivers results. Read More
Why Us?
Ideas, strategies and experience, backed by the knowledge and understanding of your business, creates the approach to create, build and deliver communication initiatives relevant to the needs of your audience., eliminates wasted efforts and delivers the right message, to connect with your audience, build your business presence and accelerate response that delivers results.