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Build Your Value

Identify the value of your products and services and what sets them apart, to create a stronger and more compelling business value. These ingredients then developed into actionable components can better convey the value off your business, and better position your business in a competitive market. The ingredients of your value include your differentiators, benefits, competitive advantage, and the solutions your services or products deliver. In developing your business value, identify and build on the elements that sets your business apart from your competitors.
“Gain an understanding of what differentiates product value from service value, and how each works-with, builds-on, and extends the overall value of your business.”

Once the value is identified and developed, build out a business and brand architecture, structuring your services and products within that architecture to create a connection between services and solutions, products and needs met, as ingredients in the value-centric business architecture.

Going forward, the developed value is applied to refining your business messaging and the content developed for all communications. Value is one of the elements that enables you to transform your business into a brand.

Learn how to apply asterisk navigationYour Value in Action.
Back to asterisk navigationBuilding a Strong Business Presence.
design solutions
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Value In Action
Develop and apply written content that incorporates your business value into communication efforts and platforms that showcase the needed solutions your business can provide, to better position and promote your business. asterisk navigationRead More

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Develop a Strategic Approach
Create and develop value-driven content to cultivate a stronger approach to business development. Through a strategic approach to identifying and addressing the solutions to problems your business solves, through your value and offerings. asterisk navigationRead More

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Using Developed Value
With the business value incorporated into your content, website, mediums, and platforms, develop the online ecosystem needed to achieve high visibility and the position of your website in search results, ensuring your business is found.  asterisk navigationRead More

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Create Case Studies
Case studies provide the opportunity to showcase the true value of your offerings and the solutions those offerings provide. And why they are essential to your audience and their business.  asterisk navigationRead More

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Value and Search Engines
Create and incorporate value-driven content into your website to build the needed search engine position of your business, and strengthen the search results for your products and services. asterisk navigationRead More

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Online Architecture
Build the comprehensive website and online architecture to build your business presence, increase visibility, and strengthen needed search engine position, to be found by those your business needs to connect with. asterisk navigationRead More

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Search Engine Position
Although a well-written, designed, built, and structured site is the foundation of a website positioned for high visibility, the frequent maintenance, updates, and additions to the website are essential to your website being found before your competitors.  asterisk navigationRead More

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Advertising and Marketing Efforts
With your value-driven content applied to communication efforts like ad campaigns, direct mail, or marketing initiatives like search engine ads, the development of corresponding content within your website and online ecosystem can extend the reach of the efforts.   asterisk navigationRead More

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Superior Campaign Development
Essential to advertising and marketing initiatives that strengthen the efforts and deliver better results, developing corresponding content from those initiatives for your website, mediums, and the platforms of your online ecosystem will deliver superior results. asterisk navigationRead More

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Refine, Add-to, and Build-On
To maximize use of available time and more importantly build on results to strengthen the presence of your business, consistently build onto and refine existing content within your website and online platforms. asterisk navigationRead More

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Better Approach & Superior Results
Instead of sending visitors to your homepage from marketing efforts, online advertising, and other communication initiatives, a better approach is to develop corresponding content that supports and works in tandem with the your communication and advertising efforts.  asterisk navigationRead More

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Organic Strategies
Create, develop and implement organic strategies and materials that strengthen and extend the reach and the effectiveness of paid advertising efforts and campaigns., and build on results long after paid efforts cease. asterisk navigationRead More

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The Long-Term Approach & Payoff
Incorporating an organic approach to business building, this turnkey strategy can strengthen advertising, promotion, and all communication efforts, to extend the reach your efforts and the presence of your business. asterisk navigationRead More

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Incorporate Google
Incorporate the Google Business offerings into your online ecosystem to help increase the reach of business building efforts, using the features of Google My Business to deliver content, as part of a comprehensive strategy to increase your online visibility and business presence. asterisk navigationRead More

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Google My Business
With content development, marketing initiatives, and search position building efforts in place, the effective use of Google My Business can help strengthen the ability to reach those in need of your services and the solutions you provide. asterisk navigationRead More

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Develop a Secondary Website
As part of your comprehensive business building initiatives, a secondary website can be an effective component of a campaign, showcase your offerings, or illustrate the solutions your business provides, while working with your website to increase the online visibility of your business. asterisk navigationRead More
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Go From Here... The Next Steps
Essential to realizing the potential of your business and generating the revenue that reflects the solutions your business provides is the development of your business value, including the differentiators, unique selling proposition, and the competitive advantage. These essential ingredients then become your business brand and communication materials. This approach ensures you can differentiate your business from the competition, ensuring you can position your business from a position of strength. asterisk navigationLet's Talk

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Select Projects
The projects and work of Adam Garlinger, including logo design, business identity, and brand development for clients that include attorneys, insurance companies, networking, advisors, consultants, voice artists, and underwriters who are rebranding their corporation, building their business, and establishing a strong business presence. It's not only what we do, but how we do it. asterisk navigationview projects

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design solutions
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Select Case Studies
The select project case studies and in-depth examination of strategy, approach, process, and the development of creative that provides the solutions clients need to build their brand, establish the presence of their business, generates revenue, strengthens online visibility, and evolves the creative that ensures their brand is fresh and relevant in markets saturated with competition. asterisk navigationview case studies

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design solutions
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Recent Projects
Recent The recent work and latest projects from Adam Garlinger, including building an online brand, carrying forward and applying and existing brand into a new brand, and building on the established value to generate revenue, in projects that include campaign development, building a brand and the development of a website under a brand umbrella. asterisk navigationview recent projects

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design solutions
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Located in New Jersey where Washington crossed the Delaware into New Jersey to win the war, Design Solutions Adam Garlinger is an advertising and design studio that helps clients differentiate their business from those they compete with...to stand out, be seen, and be remembered. Delivering the first impression their business needs to accelerate the return on investment that is their business.

Design Solutions Adam Garlinger | 908.581.3393
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